Every single viral campaign begins with giving something away. Everyone. It could be an ebook, a piece of software, an instructional video, or even a few laughs, but it has to be free. And when we say free, we mean free.

Now that doesn’t mean you’re giving away the farm. But you do need to give away great stuff. There are lots of ways you can do that, while still leaving your customers wanting more.

One thing to remember, though, is that the free product must be useful all by itself. Want to know more? Grab your copy now.

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